NICKY JAM Reaches #1 On The Global Charts With His Smash Hit “X” With J BALVIN

Latin GRAMMY® award winning, multi-platinum urban Latin superstars Nicky Jam andJ Balvin are at the top of all global charts with the release of their new smash hit “X” (pronounced Equis). A fusion of Afro-Caribbean rhythms with dancehall and reggae, this track has the whole world dancing.

“X” (Equis) is written by Nicky Jam and J Balvin, with production by Afro Brother and Jeon, featuring the stamp of Saga WhiteBlack and Alejandro Patiño. It’s a dream team that the entertainment company La Industria Inc. organized in Medellín, Colombia to create a track that will delight the artists’ fans, along with music lovers all over the world.

The “X” music video has quickly garnered over 570 million views in less than eight weeks and remains #1 on YouTube’s Global Chart. Sparking a viral dance sensation, the #XChallenge even caught the attention of Will Smith, who replicated the signature dance via his Instagram account. Click HERE to check it out.